Wilson & Frenchy is an Australian brand founded by a Melbourne mother of three with a clear mission: to create thoughtfully designed, high-quality clothing that supports the wellbeing of both children and the planet. Hand-selected for their organic fabrics, inclusive sizing, and the kind of gentle-on-delicate-skin quality that parents feel the moment they hold it.

Why Wilson & Frenchy Stands Apart

With a background in fashion design and a deep understanding of what babies truly need, the founder set out to blend practicality with beauty in every stitch — and the result is a collection our team considers one of the most thoughtfully constructed lines we carry. Natural and organic fabrics are chosen with care from the very start, kind to delicate skin and kind to the earth.

Sizing runs from the tiniest premmie (size 00000) all the way through to size 5 — a genuinely inclusive range that ensures every little one is covered at every stage. Garments are designed for real life: comfortable, easy to move in, and built to hold up to the daily rhythm of early childhood without sacrificing the boutique-curated aesthetic that makes each piece feel special.

Designed with Heart, Made with Intention

Our team is drawn to brands that design with genuine purpose — and Wilson & Frenchy does exactly that, from the first stitch to the last. These are parent-approved styles that children feel good in every day, and the kind of pieces that make beautiful gifts for baby showers and milestone moments alike.

Posh Baby is a family-owned Portland boutique specializing in premium baby gear since 2006. Enjoy Tax-Free shopping in most states.